Luxury for less
Prices fell in multiple U.S. cities for domestic travelers staying in 4-star and 5-star accommodations in 2016 for a variety of economic and industry marketing reasons.
- Greater competition amongst the top-end hotels in Austin helped its 5-star rate to fall substantially.
- Istanbul was hit by political and security instability during the year, which deterred many visitors, and average prices fell accordingly in both categories.
- There was a similar situation with Paris as visitor numbers to the French capital dropped significantly.
- Milan was host to the World Expo in 2015, welcoming more than 20 million visitors, and much of the drop in its 4-star average can be explained by prices returning to more customary levels in 2016.
- Most hotels in Dubai are in the 4- and 5-star categories but an increase in supply helped to lower rates paid by U.S. customers.
- Travelers paid less in general to stay in London in 2016, helped by lower occupancy rates and the fall in value of the Pound Sterling, following the Brexit vote in June.