Prices Australian Travellers Paid Around the World
Download the full list of 100 cities analysed.
Australia: Falling Dollar doesn’t
deter outbound travel
What Australian travellers paid in their top 100 international destinations
Even though the Australian Dollar had something of a bumpy ride in 2016 with fluctuations and a slight fall against a number of key currencies, this didn’t result in Australians bunkering down at home and waiting for better market conditions. On the contrary, outbound travel figures remained high even though Australians ended up paying more on average in more than half of their 100 most popular international destinations in 2016, compared to the previous year.
New Zealand is a key example of this willing attitude; despite a weakening of the Australia’s Dollar against New Zealand’s, more than one million Australians still decided to visit their easterly neighbours, making 2016 a record-breaking year for NZ tourism.
The same attitude was displayed towards the United States even though the same unfavourable exchange rate led to higher average hotel prices in most of the 16 U.S. cities that graced this year’s most popular international destinations list. Asia and Europe served Australians with more of a mixed bag in hotel pricing, as they experienced a wide range of average price rises and falls across both regions, including some of the most significant price changes. Even so, Asia remained an excellent-value region for Australian travellers, with 42 Asian destinations in the top 100 most popular destinations, and 18 of the 20 destinations with the lowest price averages in Asia.
- Popular outbound region: New Zealand
- Best value region: Asia
- Largest average price increase: Sapporo at +20%
- Largest average price drop: Istanbul at -30%
- With tourism to New Zealand setting new records and the Australian Dollar losing ground over the New Zealand Dollar in 2016, Australian travellers paid more in four of the five destinations included in the top 100.
- These higher rates did not stop more than a million Australians from visiting their neighbours during the year, with it remaining the top outbound destination.
- The biggest price increases were experienced in Queenstown, Auckland and Wellington.
- Asia remained a popular and great-value region for Australian travellers. There were 42 Asian destinations in the top 100 and the region recorded 18 of the lowest 20 averages paid per hotel night.
- Tourism to Thailand in particular was booming, with record numbers predicted for 2016. There were eight Thai destinations in the top 100, including Bangkok and Phuket, which hit the top 10 most popular. The average price paid in Ko Phi Phi rose almost 20% but, elsewhere in the country, most other changes were kept to less than 5% in either direction. Pattaya was the destination in the top 100 where Australian travellers paid the least, following one of the highest percentage falls in the region.
- Cambodia, Vietnam and the Philippines were all good value alternatives where nightly average prices could be found for less than $100 a night.
- Bali was the most popular Asian city overall, in spite of a rising average price. Gili Trawangan also rose but Jakarta registered a slight fall.
- With the rise in value of the Yen, Sapporo recorded the biggest increase but the three other Japanese destinations in the top 100 also saw double-digit percentage growth.
- Macau and Singapore were the two destinations where Australian travellers paid the most, as two of only seven places in the region with averages of more than $200 amongst the top 100.
“Once again, Asia gave millions of Australian travellers countless appealing options for excellently priced hotel accommodation, including plenty of destinations with hotel rates well under $100 per night. The near endless variety of the region’s scenery, cultures and culinary offerings means that it continues to have something to suit all tastes and travel budgets.” – Abhiram Chowdhry, Vice President APAC, for Hotels.com brand
- Aussies’ love affair with the United States continued in 2016, marking the most popular outbound country.
- With several destinations reporting record visitor numbers, 16 U.S. cities spanning the country were included in the list of the top 100 destinations for Australian travellers in 2016. This was in spite of the strong U.S. dollar which likely led to higher prices paid in many of the cities included, although increases were kept below 10%.
- Six U.S. cities were amongst the top 10 highest prices paid overall by Australian travellers in 2016, with Lahaina, New York and Boston forming the top three.
- New York was the most popular U.S. destination, with the eternal favourite enjoying its seventh year of rising tourism figures with more than 60 million visitors, despite showing a minimal rise in price.
- Hotel occupancy in Orlando was down during the year despite its average coming down. The city remained the U.S. destination where Australian travellers paid the least.
- Las Vegas also recorded good value hotel room prices and reported its third successive record tourism year with just under 43 million visitors.
- The highest percentage rise was in Seattle, followed by San Diego and Los Angeles, which was another trend-setter in 2016, establishing a new record for visitor numbers for the sixth year running.
- In the U.S. presidential election year, Washington DC average saw a modest rise.
- New Orleans saw the largest drop in its average and Miami pricing was particular impacted by a decrease in Brazilian travellers
- Canada enjoyed a solid increase in international arrivals over the year and there were three Canadian destinations in the top 100 for Australians. Toronto saw no change in 2016 but Montreal rose by more than 10%.
- With 20 destinations in the top 100, Europe reported mixed results in 2016 with some substantial average price movement in both directions for varying reasons: in particular, as the political and economic landscape of the continent shifted dramatically in 2016.
- London remained the favourite European destination, no doubt helped by the fact that Australian travellers paid 10% less to stay there in 2016. This fall was likely due to slightly lower occupancy rates and the drop in value of the Pound following the Brexit vote in June. Figures for the June-December period show the British capital’s hotel price average fell even further over this period compared with the year as a whole.
- With visitor numbers rising in Greece, Mykonos and Santorini recorded the biggest growth in their average prices. Two destinations in Europe also marked where Australian travellers paid the most in the top 100.
- Ireland was another destination with increased prices as the country enjoyed particularly strong tourism results over the summer, boosted in part by the success of two major Hollywood productions filmed there.
- Tourism to Spain was booming in 2016 and both Madrid and Barcelona saw their price averages increase.
- Istanbul registered the highest percentage decrease as the number of visitors to Turkey fell more than 30% in the first 11 months of the year, following several terrorist attacks and a failed military coup in July. The city also had the lowest average paid in the region.
- Hotel occupancy rates in France also slumped amid security concerns in the wake of terrorism attacks, with Paris impacted in particular with its price average down by almost 10%.
- Milan saw a substantial price fall but for a much more benign reason. The Italian city hosted the World Expo in 2015, welcoming more than 20 million visitors, so naturally tourism rates fell back to more customary levels in 2016.
- Eastern Europe has traditionally offered lower hotel prices and this was true again for Australian travellers in 2016, with Budapest and Prague both seeing price drops which established them as having some of the best value rates in the region.
Rest of the world
- Cancun was expecting record visitor numbers for 2016, but Australian travellers paid less to stay there during the year. The Playa del Carmen average was also down.
- With more than 40% of its hotel rooms in the 5-star category, rates paid in Dubai in 2016 remained high but, with little pressure on hotel occupancy levels, the average fell more than 10%.
- The islands of the South Pacific had two representatives in the top 100, both with rising averages, with Nadi up more than 10%.